De'Anasa Hair Care is the culmination of years of expert-level work in the hair industry, research, and fully listening to hundreds of clients. The line nourishes and replenishes curls, coils, natural, and relaxed hair with organic ingredients combined to create superior and lasting healthy hair. The products are ingested into the strands to work from the inside out, producing more robust and lasting results. The vitamin-filled products provide your crown with what is necessary to grow, strengthen, and maintain optimum hair health with the ultimate shine. The products were curated to bring proper nutrition to your hair, serving as the hair’s multivitamin. When the products are coupled with a healthy lifestyle and diet, your hair will dramatically flourish. The ingredient cocktails fight off damage from the sun, breakage from daily care, and common issues with heating tools, while quickly penetrating the hair shaft.

KEKA HERON The Jamaica-born influencer spent her earlier years in Somerset, NJ, before making Atlanta her home for college. She has worked in the beauty industry for over fifteen years, becoming highly sought after in the TV, film, commercial, and video arenas. Past and present clients include Go Daddy (commercial), Nike, Revolt TV, Rachel Roy, Laura Baron, Jasmine Sullivan, Saks Fifth Avenue, Atlantic Records, Interscope, Warner Brothers, and Wal-Mart. She has been called on by modeling agencies such as Wilhelmina, Factor, Click, and significant publications, including Complex, Savoy, Essence Magazine, and Marie Claire Australia. Keka has also served as a beauty contributor for BET.com, Essence.com, and Aol.com. Beauty is in the eye of the beholder, and it is also in great hands whenever Keka Heron is imparting her wisdom and magic on clients.